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Strategic Partnership Provides Opportunity in Online Education

CEUCEU Outlet was founded in 1999 and pioneered many of the first home study courses with a focus on both mental health and medical occupations.  Based in Olathe KS, CEU’s goal is to provide professionals the tools they need to be more effective in the workplace as well as help inspire, motivate, and create passion.  Each course has been reviewed for compliance either by the IBCCES and/or state licensing boards to ensure that they are both current and relevant.

In September 2013, The Pincomb Group invested in CEU Outlet to help drive growth and position the company to compete on a national scale. “Since September we have seen exponential growth in online traffic and conversions.  The visitor rate rose 85.1% in the month of October from a year earlier.”  Said, Lyndsey Herrman, the CEO.  “We partnered with The Pincomb Group for an Education Edge as they have proven success in that area.”  The strategic relationship also helped increase revenue in October by over 60% for an all-time record!

Through the partnership with TPG and subsequent growth, CEU Outlet has been able to add additional training material to their comprehensive catalog.  In November, CEU added 2 new courses to help medical professionals with the updated Fifth Edition, Diagnostic and Statistical Manual of Mental Disorders.  The “Competent Diagnosing DSM5,” is an easy to read guide that organizes information in the aid of accurate diagnosis and treatment of mental disorders.  Additionally, the “Family Diagnosing and Violence,” course provides the identification factors and behavioral patterns that increase risk of violence and helps identify treatment interventions to target or eliminate aggressive behaviors.

The continued interest of professionals earning CE credits from the convenience of their home has helped CEU become a leader in the growing e-learning indusrty.   According to the Global Industry Analysts, Inc. “the world e-learning industry is expected to exceed $107 billion by 2015.”    Online learning is now a mainstream avenue for professionals and corporations to conduct training because of its reduced operational costs, flexibility, and simplicity.   Also, according to WR Hambrecht, “e-learning has also been proven to increase knowledge retention by 25-60%.”   CEU Outlet is perfectly positioned to meet the needs of professionals in this growing market and has a solid history of providing access to these valuable educational resources.

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